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Mark Aschemeyer

Sales Director

Mark AWith 25 years of technology-based sales experience including 12 years selling SharePoint-based solutions, Mark has helped hundreds of companies gain the maximum value out of their SharePoint and SharePoint/FAST Search investments. He is a firm believer in listening closely to customers, being honest, and always providing value. Prior to BA Insight, Mark held senior sales positions at Beezy and HiSoftware.


cart before horseFull disclosure before I begin.  I have known my colleague Don Miller for almost 13 years.  We are SharePoint old-timers and passionate about enterprise search.  You might even say we are obsessive about search.

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SharePoint Intranet User AdoptionIn my 12 years working with over 150 enterprise SharePoint customers, I have heard a few common themes as to why SharePoint intranet projects fail. And, if your employees hate your intranet, then they won’t use it, no matter how much training you provide or how many user guides you prepare. At the end of the day, poor user adoption equals failed business opportunities and a failed project.

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Elastic and SharePointI’m not an IT guy. There, I said it. I’m not a programmer or a developer. When I look at SharePoint, I’m not seeing it from the perspective of someone who can dig into the guts of the code and make it dance for me. I’m thinking about the business problems it can solve for my customers.

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